Tag: retail

Supermood brand

Supermood is a holistic beauty brand created from the ground up, combining business strategy, branding, and product innovation. It blends premium skincare, wellness, and lifestyle, redefining beauty with bold ideas and global appeal.

Maston Redesign

I redesigned Maston Spray Paint packaging to support international expansion and premium positioning. The modern design balances functionality with refined aesthetics, enhancing shelf presence and aligning with global consumer expectations.

Estrella Cheese Puffs Packages

Elevating Estrella Cheese Puffs with a vibrant and dynamic packaging redesign that highlights bold flavors and playful energy, creating a visually cohesive and engaging snack experience.

Erexion Package

I designed clean and sophisticated packaging for Erexion, a male supplement, transforming an often clinical product category with a modern, elegant visual identity that balances boldness and subtlety.

Estrella Artisan Chips Packages

Estrella Artisan Chips packaging design emphasizes a premium, kettle-cooked snack range. Featuring earthy tones and textured aesthetics, the Crème Fraîche & Onion, Garlic & Chili, and Sea Salt flavors convey rustic sophistication for discerning consumers.

Nougat Identity

Brand identity for Nougat, a lifestyle boutique focused on curated home furnishings and accessories. The design emphasizes timeless elegance through sophisticated typography, soft colors, and luxurious materials.

Estrella Limited Edition Packages

Seasonal packaging design for Estrella’s limited-edition potato chips, featuring bold rustic aesthetics and festive appeal for exclusive flavor releases.

Minae Package Concept

Minae Collagen & Magnesium supplements – Nordic-inspired branding for 100% natural, vegan, cruelty-free wellness products. Clean design, gold accents, and geometric visuals reflect purity and health.

Seppälä Concept

Seppälä’s “Supermodels of their own life” concept introduced a fresh approach to fashion marketing by featuring real customers instead of professional models, creating more relatable advertising. Rolled out in Finland, Russia, Lithuania, and Estonia.

Reima re-branding

Reima’s rebranding introduced a modernized R-symbol and refreshed visual identity to strengthen its position as a global leader in children’s outdoor clothing. Combining contemporary design with trusted functionality, the brand now resonates with active families worldwide.